Introduction: The Rise of Online Consumer Disputes In today’s digital-first world, startups rely heavily on online platforms to sell products, offer services, and interact with customers. While this has unlocked unprecedented growth opportunities, it has also led to an increase in consumer disputes. From product defects to service delays, dissatisfied consumers demand quick and effective solutions.

Consumer Protection Act and How It Affects Startups: Building Trust in the New Age Introduction: The Power of Consumer Protection In today’s fast-paced digital economy, consumer satisfaction is more than just a business goal—it’s a legal obligation. The Consumer Protection Act, 2019, heralds a new era of consumer rights in India, addressing the challenges posed by e-commerce, online transactions, and misleading advertisements.