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Corporate Social Responsibility (CSR) Laws for Startups in India

  • Tanya Shree
  • Nov 15
  • 4 min read
Meeting room with four people discussing CSR compliance. A man presents in front of a board with text. Indian flag colors and decor.
Corporate Social Responsibility session for startups in India, focusing on compliance and social impact initiatives.

Corporate Social Responsibility (CSR) Laws for Startups in India

 

In today’s dynamic business landscape, Corporate Social Responsibility (CSR) is no longer just a voluntary initiative; it has become an integral part of corporate governance and a legal obligation for certain companies in India. While startups are typically known for innovation and agility, their role in contributing to society through CSR is gaining prominence.

This article delves into the CSR laws applicable to Indian startups, why CSR matters, and how young companies can align social responsibility with their growth strategies.


What is Corporate Social Responsibility (CSR)?

Corporate Social Responsibility refers to a company’s commitment to operate in an ethical and sustainable manner, contributing to the social, environmental, and economic well-being of the community. It involves initiatives that go beyond profit-making, focusing on areas like:

-        Education and skill development

-        Environmental sustainability

-        Healthcare and sanitation

-        Gender equality and empowerment

-        Rural development projects


Why CSR Matters for Startups

1. Enhancing Brand Reputation

CSR initiatives showcase a company’s commitment to societal well-being, boosting its reputation among customers, employees, and investors.

2. Attracting Talent

Employees, especially millennials and Gen Z, prefer working for organizations that prioritize social and environmental responsibility.

3. Investor Appeal

Investors often value companies that demonstrate a balance between profit-making and social impact.

4. Building Customer Trust

Consumers increasingly prefer brands that align with their ethical and social values.

5. Driving Innovation

Solving societal problems through innovative products or services can open new markets and revenue streams.


CSR Laws for Startups in India

In India, CSR is governed by the Companies Act, 2013, particularly under Section 135, which lays out mandatory CSR obligations for eligible companies.


Applicability of CSR Provisions

CSR provisions are mandatory for companies meeting any of the following thresholds in a financial year:

-        Net worth of ₹500 crore or more

-        Turnover of ₹1,000 crore or more

-        Net profit of ₹5 crore or more

Startups typically fall outside these thresholds during their early stages. However, as they scale and grow, they may become subject to these CSR obligations.


CSR Committee

Eligible companies must constitute a CSR Committee, comprising:

·       At least three directors for public companies, including one independent director

·       At least two directors for private companies

The committee’s role includes formulating and recommending CSR policies, approving budgets, and monitoring implementation.


CSR Expenditure

Companies are required to spend at least 2% of their average net profits from the preceding three financial years on CSR activities. If a company fails to meet the spending requirement, it must provide reasons in its board report.


Areas of Focus for CSR Activities

The Schedule VII of the Companies Act specifies permissible CSR activities, such as:

- Promoting education, including special education and employment-enhancing vocational skills

-        Eradicating hunger, poverty, and malnutrition

-        Promoting gender equality and women empowerment

-    Ensuring environmental sustainability, including efforts in water conservation and renewable energy

-        Supporting healthcare, including pandemic response efforts


Reporting Requirements

CSR spending and activities must be disclosed in the company’s annual report. Non-compliance with CSR laws may lead to penalties under the Companies Act.


Challenges Startups Face in Implementing CSR

1. Limited Resources

Early-stage startups often prioritize growth and survival, leaving limited bandwidth for CSR activities.

2. Lack of Awareness

Many startups are unaware of their legal obligations and the potential benefits of CSR initiatives.

3. Perceived Costs

CSR is often viewed as an expense rather than an investment, deterring startups from proactive participation.

4. Finding the Right Initiatives

Startups may struggle to identify CSR activities that align with their business goals and values.


How Startups Can Embrace CSR

Align CSR with Core Business Goals

Startups can design CSR initiatives that align with their industry expertise. For example:

-    A health-tech startup could focus on healthcare accessibility for underprivileged communities.

-        A green energy startup could invest in renewable energy projects in rural areas.

Collaborate with NGOs and Communities

Partnering with NGOs, community organizations, or government programs can amplify the impact of CSR activities.

Leverage Technology

Startups can use their tech expertise to create scalable solutions for societal challenges, such as educational apps or platforms for environmental monitoring.

Start Small

Even if a startup is not legally obligated to engage in CSR, small-scale initiatives like employee volunteering or fundraising campaigns can create meaningful impact.

Measure and Communicate Impact

Track the outcomes of CSR activities and share success stories with stakeholders to build credibility and trust.


Case Studies

Zomato Feeding India

Zomato’s CSR initiative, Feeding India, tackles hunger and food wastage. By leveraging its platform and network, Zomato has distributed millions of meals to underprivileged communities.

Lesson: Startups can utilize their existing resources and networks to create scalable social impact.


Flipkart Foundation

Flipkart established the Flipkart Foundation to support education, skill development, and environmental sustainability. The foundation works closely with NGOs and communities across India.

Lesson: A dedicated CSR framework ensures consistent and impactful contributions.


Best Practices for CSR in Startups

1. Understand Your Community’s Needs

Conduct surveys or engage with local communities to identify pressing challenges.

2. Focus on Long-Term Impact

Prioritize initiatives that create sustainable change rather than one-time activities.

3. Involve Employees

Encourage employees to participate in CSR activities, fostering a culture of giving back.

4. Monitor and Report

Regularly evaluate the effectiveness of CSR programs and report the findings transparently.

5. Stay Updated on Laws

Keep track of evolving CSR regulations to ensure compliance and leverage opportunities.

While CSR may not be a legal obligation for most startups initially, embracing social responsibility offers immense benefits beyond compliance. By integrating CSR into their growth strategies, startups can not only contribute to societal well-being but also build trust, attract investors, and foster a strong brand reputation. As the Indian startup ecosystem continues to thrive, a commitment to CSR will be a defining factor for companies aiming to make a lasting impact.

 

Disclaimer: This article is provided solely for informational purposes and should not be considered as legal advice. For accurate legal guidance, please consult a qualified professional.


Tanya Shree A.O.R
Tanya Shree

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